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Pros and Cons of Article Marketing

Pros and Cons of Article Marketing

Another way for authors to promote and market their book and to establish themselves not only as published authors but also as thought leaders is through article marketing. If you think of self-publishing your own book, you will be wearing more than one hat, one of...
10 Tips to Create a Quality Book Trailer

10 Tips to Create a Quality Book Trailer

In the previous post, we talked about book trailers (and videos, in general) and discussed their potential impact in book marketing and promotion. So, do you think a video will help sell your book? If yes, then create a book trailer that works: A video that will tell...
Reasons Why Authors Should Consider A Book Trailer

Reasons Why Authors Should Consider A Book Trailer

How authors can promote their self-published books Now that you have already self-published your book, what next? Promote and market your book, of course. However, if you are a new author, it would be hard to generate significant attention for your book, let alone get...

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